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Content Engine
For authors, podcasters, bloggers and YouTubers

You are full of content. Let's get it out there working for you.

Content Engine turns your book, podcast or blog into a steady stream of social media posts and memes, in your own voice, planned out on a calendar. In under 30 minutes a week.

  • Sounds like you, not generic AI
  • No more staring at a blank page
  • Send it all to Buffer, or download it in one go
  • Built by an author, for authors and podcasters

Try it with your own content. Start your 14 day FREE TRIAL today.

Claim your 14 day FREE TRIAL

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Check your email to start your 14 day FREE TRIAL. No card needed. In the meantime, here's what Content Engine will do for you.

See what it does ↓
Sound familiar?

You did the hard part. So why is it so hard to post?

1

The blank page, again

Every time you need a post, you start from nothing, even though you've written a whole book.

2

Your best ideas gather dust

A book, years of articles, hours of podcast episodes. Seen once, then forgotten, doing nothing for you.

3

AI posts sound like everyone else

You've tried the chatbots. Bland, samey posts that don't sound a bit like you, and more homework.

4

There's never enough time

Writing posts, finding ideas, making images, scheduling it all. Pushed to the evening, or to "next week".

A question I often ask authors

What is your book doing for you this week?

For most of us, the honest answer is "sitting on a shelf". All those ideas, stories and hard-won lessons, and they only work for you when someone happens to buy a copy.

It's the same with podcast episodes and blog posts. You did the hard thinking once, then it disappeared into the archive.

Content Engine changes that. It pulls out your ideas and turns them into social media posts and memes that sound like you, laid out on a calendar, ready to go. So you show up consistently, with good content you've already created.

What your book becomes

Posts that sound like you, because they come from you

Real examples in my own voice, from my book A Better Entrepreneur. Your posts come from your own ideas, with your call to action on the end.

Nicola CairncrossSocial post with meme

I've watched entrepreneurs spend thousands learning things they never implement.

The next course, the next funnel, the next clever AI tool.

… see more

Meme: Stop collecting tactics
From A Better EntrepreneurReady to schedule
Nicola CairncrossSocial post with meme

One of my favourite things to do with an entrepreneur is explore what they're already sitting on.

A methodology that could become a product.

… see more

Meme: Your hidden assets
From A Better EntrepreneurReady to schedule
Nicola CairncrossSocial post with meme

I've met entrepreneurs turning over impressive amounts of money who had surprisingly little to show for it.

Turnover makes a good headline. Profit pays the bills.

… see more

Meme: The money question
From A Better EntrepreneurReady to schedule
What you get

Your weekly marketing, sorted

A week of posts in your voice

Fresh social media posts from the content you've already created. Your ideas, your stories, your way of saying things.

Memes to go with them

Turn your best lines into eye-catching images, in your own colours, or on your own branded background.

A calendar that's already planned

Every post has its day and time, so you can see your week at a glance and never wonder what to post.

One click to Buffer

Send the whole week to your own Buffer account in one go. Or download everything and post it yourself.

Your call to action, every time

Every post points people where you want them to go next: your book, your offer, your list. Change it whenever you like.

You stay in charge

Nothing goes out until you've seen it. Edit anything, approve your favourites, and leave the rest.

Three simple steps

From book to a week of posts

Add your book

Or a podcast transcript or a blog post, plus where you want people to go next.

Get a week of posts

Social media posts and memes, in your own voice, in minutes.

Approve and schedule

Pick your favourites, then send them to Buffer or download them in one go.

Nicola Cairncross A Better Entrepreneur by Nicola Cairncross
Built by an author, for authors

I needed it, so I built it

Content Engine grew out of my own work. I used to have a team of five VAs across the globe creating this kind of social media content, and it took each of them a week to do their bit.

Now it takes me under half an hour a week.

I'm Nicola Cairncross, author of A Better Entrepreneur, and I've been mentoring experts, business owners and founders for 28 years. The marketing was always the thing that slipped. Content Engine is how I keep showing up, and now I'm sharing it with you.

Is it for you?

Made for people with something to say

It's for you if…

  • You've written a book, record a podcast, write a blog or make videos
  • You know you should post more, but never find the time
  • You want posts that sound like you, not like a robot
  • You'd rather not build a team just to keep your social media going

It's probably not for you if…

  • You don't have any content to build on yet. Content Engine works from what you've already made
  • You want someone to post for you without ever looking. You approve everything first
Your free trial

How your 14 day FREE TRIAL works

  • Sign upPop in your name and email. Your link arrives in your inbox.
  • Sign inNo password: just a 6-digit code by email. Your 14 days start the first time you sign in.
  • Make your first week of postsAdd your book, a podcast transcript or a blog post, and approve your favourites.
  • Love it?You'll be offered two options to upgrade at the end of your 14 days. One saves you a whopping 30% and both offer a great bonus.
Try it with your own content

Claim your 14 day FREE TRIAL

No card needed. Nothing to cancel.

Claim your 14 day FREE TRIAL
Included with Content Engine

Plus my Digital Entrepreneurs Circle

The Digital Entrepreneurs Circle is included (worth £97 a month itself!)

My small, private group for experts, business owners and founders. Here's what comes with it:

  • Mentoring from me, drawing on 28 years: mindset, marketing, money, creativity, productivity and digital marketing
  • Ask me anything in the private WhatsApp group
  • Free digital copies of my 3 books
  • All 15 of my specialist Playbooks
  • My 3 best Productivity Tips, every week
  • A community of people who get what your days are like
Questions

Frequently asked questions

How does the free trial work?

You get 14 days to try Content Engine with your own content. Your trial starts the first time you sign in. You don't need a card, and you'll never be charged automatically when it ends. Afterwards you can still sign in, see everything you made and download it; to create new posts, just join a plan.

Can I cancel anytime?

Yes. You can cancel at any time. There's no refund for the current month, and you keep full access until the end of the month you've paid for.

What happens to my content if I leave?

You own everything you upload and everything Content Engine makes for you, and you can download it at any time. If you cancel, or your trial or plan ends, your account and content are kept for 90 days so you can come back or download it. After that, they're deleted.

Do I need Buffer?

No. Buffer is optional. If you connect your own Buffer account, you can send a whole week of posts to it in one click (Buffer has a free plan). If you'd rather not, download everything in one go and post it yourself.

What is the Digital Entrepreneurs Circle?

It's my private membership for experts, business owners and founders: mentoring from me, a private WhatsApp group where you can ask me anything, my books, my Playbooks and weekly Productivity Tips. It's included with Content Engine (worth £97 a month itself!).

What can I upload?

Your book, a podcast or video transcript, or a blog post, as a PDF. Add your call to action and website link, and you're ready to go.

Will it really sound like me?

Your posts are written from your own ideas and stories, not from generic material. You can edit anything before you approve it, and nothing goes anywhere until you say so.

Do I need a password?

No. Type your email address and you'll get a 6-digit code to sign in.

Your book has more to give

Let's get it out there working for you, every week.

Claim your 14 day FREE TRIAL

No card needed. Nothing to cancel.